I am a big Panera bread fan, I just love what they do with dough. I also happen to love baking, so given that I am obsessed with Panera’s cinnamon crunch bagel and cannot get it to buy in the United kingdom where I live, I decided to hunt for the recipe. To my heartbreak, it is a secret recipe nowhere to be found of the web.
I have even subscribed to Google Alerts to search for the term “cinnamon crunch bagel recipe” about 6 months ago and till today still no joy. This got me thinking that it is unlikely that Panera use Enterprise Rights Management to protect its secret recipes. When I watch TV programmes like Man v Food, Adam Richman visit some of the best restaurants in the United States where some of these businesses have been able to keep their secret recipes under lock and key for 40, 50 years or more.